SEO & Content Marketing ATS-Friendly Resume Template

ATS-Friendly Resume Template — SEO & Content Marketing

Fill-in template

Contact details

Name: [Your professional name]
Location: [City and country, or city and state]
Phone: [Professional number]
Email: [Professional email]
Portfolio or professional profile: [Relevant, current link]

Target role

Use the advertised role family, such as SEO & Content Marketing Specialist, Content SEO Specialist or Organic Growth Content Specialist. Do not rename past positions.

Professional profile

Write three or four lines using this pattern:

Professional identity + operating context + relevant capabilities + defensible value.

Include evidence relevant to the vacancy, such as intent research, content briefing, on-page improvement, internal linking, ethical digital PR, analytics or cross-functional delivery. Avoid unsupported superlatives.

Core skills

Choose eight to twelve skills that are both relevant and true:

• keyword research and intent analysis;
• audience and search-result research;
• content briefs and editorial planning;
• on-page SEO and content optimization;
• content inventory and lifecycle management;
• internal linking and information architecture;
• basic technical SEO collaboration;
• digital PR and earned-authority support;
• web analytics and search-performance measurement;
• dashboarding and spreadsheet analysis;
• stakeholder communication and project coordination; and
• responsible use of AI-assisted workflows.

Professional experience

Job title — Employer, location
Month Year to Month Year

Write three to six bullets for each relevant role. Show context, your action, the output and how you know what happened.

Useful evidence patterns include:

• Intent: Analysed [authorised sources] to classify [topic/query set] by audience task, then used the finding to [decision].
• Brief: Created [number or type] of briefs defining audience need, evidence, scope, structure, contributors and acceptance criteria.
• On-page: Audited and improved [page set] for clarity, usefulness and technical consistency, validating implementation through [method].
• Internal links: Mapped [content area], identified orphaned or competing pages and recommended contextual pathways using [evidence].
• Digital PR: Supported an evidence-led asset or outreach programme, maintaining source accuracy, relevance, disclosure and editorial independence.
• Measurement: Built a report stating source, comparison period, coverage and limitations; the report informed [documented decision].
• Collaboration: Coordinated editorial, design, engineering, analytics, PR or compliance partners to move work from brief to validated release.

For each bullet, ask:

• What did I personally do?
• Which source or control did I use?
• What artifact or decision resulted?
• Can I explain the number and comparison window?
• What remains correlation rather than causation?
• Can I share the example without violating confidentiality?

Selected projects or portfolio

For each project, name the problem, your role, evidence, constraints, deliverable, validation method and learning. Use synthetic or anonymised examples where needed and label them accurately. Do not present course exercises as client work.

Tools

Group tools by purpose and list only those you have used:

• Search evidence: [search console or keyword platform]
• Site diagnosis: [crawler or technical audit platform]
• Analytics: [web analytics, dashboard or spreadsheet]
• Content operations: [CMS, inventory or collaboration system]
• Digital PR: [research, relationship or monitoring system]
• AI assistance: [approved system and bounded use]

Education and development

List verified qualifications and completed learning. Do not imply that a course is a licence or that a certificate proves experience it does not prove.

Fully fictional completed example

The person, employer, websites and results below are fictional. The example demonstrates structure only and must not be copied or presented as personal experience.

Jordan Lee

Portland, Oregon | 503-555-0172 | jordan.lee@example.com | example.com/jordan-lee

Target role: SEO & Content Marketing Specialist

Professional profile

Content marketing professional with four years of fictional experience supporting a business-software publisher. Skilled in intent research, content briefs, on-page review, internal linking and decision-oriented measurement. Works across editorial, web and analytics teams, with careful documentation of evidence, limitations and approvals.

Core skills

• Keyword and intent analysis
• Content briefs and editorial planning
• On-page SEO
• Content audits and refresh decisions
• Internal-link mapping
• Digital-PR research support
• Search and web analytics
• CMS quality assurance
• Spreadsheet analysis
• Cross-functional delivery

Professional experience

Content Marketing Specialist — Cascade Workflow Labs, Portland, Oregon
May 2024 to present

• Built a fictional intent map for 180 product-education queries using search-performance data, customer-language notes and manual result review; the map supported create, refresh, consolidate and no-action decisions for an approved quarterly plan.
• Wrote 24 fictional content briefs that defined the reader task, scope, supporting questions, evidence owners, internal-link opportunities and acceptance criteria; editors used a shared review checklist to validate delivery.
• Audited 60 fictional help and comparison pages for title clarity, heading logic, claim support, duplicate coverage and next-step usefulness, then coordinated approved changes with editorial and web colleagues.
• Mapped links across a fictional onboarding hub, identified nine orphaned resources and documented contextual placements; release validation confirmed that every approved link resolved and matched its destination.
• Created a monthly organic-discovery report with explicit source, date range, segmentation and attribution caveats; stakeholders used it to stop two weak refreshes and prioritize a better-supported experiment.
• Supported a fictional research-led digital-PR asset by checking source lineage, maintaining a relevant outreach list and recording responses without promising coverage or links.

Content Coordinator — Harbor Field Software, Eugene, Oregon
July 2022 to April 2024

• Maintained a fictional content inventory with owners, status, review dates and consolidation notes for 140 pages.
• Prepared writer packets from approved product documentation and subject-matter interviews, separating verified facts from claims requiring review.
• Performed pre-publication checks in a fictional CMS for headings, links, alternative text, metadata and tracked approvals.
• Used spreadsheet views to compare page groups across consistent periods and escalated a tracking break before interpreting the apparent decline.

Selected fictional project

Small-business reporting hub audit

• Problem: overlapping articles gave users no clear path from definitions to implementation.
• Role: content inventory, intent review, link map and measurement note.
• Deliverables: a synthetic 32-page inventory, six merge recommendations, a hub outline and a validation checklist.
• Limitation: the exercise used fictional data and demonstrates method, not a live commercial result.

Tools

• Search evidence: Google Search Console, Semrush
• Site diagnosis: Screaming Frog
• Analytics: Google Analytics 4, Looker Studio, Microsoft Excel
• Content operations: WordPress, Asana
• Collaboration: Google Workspace, Slack
• AI assistance: approved drafting assistant used for bounded idea generation; outputs checked against source evidence before use

Education

BA Communication — Fictional Northwest College, 2022